About Me

Hi, I’m Fery Setiawan, the author of this blog. It’s great to meet you!

I was born and raised right here in Bali, Indonesia, and I’m a graduate of Universitas Mahasaraswati Denpasar. I’m passionate about a few things: traveling, photography, and digital marketing, especially social media management.

When I’m not working, you’ll usually find me exploring new parts of Bali, discovering hidden gems, and learning their stories. I also love listening to Avril Lavigne, watching videos on YouTube and TikTok, and catching up on other people’s blogs.

How I Got Here

My love for travel started when I was a kid. My parents used to take me all over Bali on our motorbike, and I’d document every trip with an old phone. That’s when I decided I wanted to travel independently and started taking it more seriously. Eventually, I got a better camera and phone to create content for my social media and this blog.

Funnily enough, I never expected to get into digital marketing. My first job was as a receptionist at a villa. After that, I worked at an international school, which is where I was first introduced to social media marketing. From that point on, I was hooked. I’ve been learning and improving my skills online ever since.

What You’ll Find Here

On this blog, I share my travel adventures and daily life journals—all seen through the lens of a marketing strategist who believes the best stories start with a spark of truth. I created this space to bridge my professional world with my personal experiences, moving beyond the data to find the raw, human connections that make a journey real. My goal is to create content that is as strategically insightful as it is entertaining and relatable for you.

Connect With Me

I love making new friends and connections! Feel free to say hi or reach out for business inquiries: